Shannon Mokhiber is vice president, U.S. Brand & Product Marketing, Ford Motor Credit Company, effective Oct. 1, 2018. In this role, Shannon has responsibility for dealer wholesale, retail, lease, finance & insurance, commercial, Ford Interest Advantage and customer relationship management products. Additionally, she manages brand relationships between Ford Credit and Ford and Lincoln Motor Company and leads Ford Credit engagement forums with the Ford Credit Dealer Council, Dealer Advisory Board and Minority Dealer Council. Previously, she was Vice President, Global Marketing & Insurance Operations, with responsibility for product marketing, consumer digital marketing and insurance.
Shannon joined Ford Credit in 1995 after graduating from the State University of New York at Buffalo, where she earned a bachelor’s degree in marketing and finance and a master’s degree in business administration. She began her career in field operations and has broad captive experience including marketing, sales, originations, collections, risk management and business center operations. Shannon lives in Northville, Michigan, with her husband, Ron.